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CM Summit Video Showcase


Opening Remarks from John Battelle


Case Study: American Express OPEN


High Order Bit: GCA Savvian Advisors - Say It Isn't So


A Conversation with Intel's Deborah Conrad

Panel: What Does "Publisher" Mean in a Social Media World?

CM Summit NY 2009 - That's a Wrap!

This year's CM Summit was packed with media and marketing industry friends and colleagues and was one of the best CM Summits to date. We had great conversations about the future of publishing with a cross-section of old media moguls and new media upstarts like HuffingtonPost and The Pioneer Woman. And we talked about the state of the ad agency business with agency executives from shops like Starcom MediaVest and Omnicom Media Group. A few other highlights:

  • We heard case study presentations from P&G, Intel, Google, Lenovo, Mahalo, Comcast and Mashery.
  • We had a major announcement from comScore's Magid Abraham - the company unveiled Media Metrix 360, a new measurement methodology that they call "the web's first true currency."
  • SocialMedia's Seth Goldstein detailed the company's social ad products that leverage MySpace, Twitter and more.
  • Microsoft's Scott Howe discussed Bing, the company's new search product, as well as the display advertising business.

Our amazing speakers, panelists, attendees and sponsors came together to discuss the major issues and opportunities in our industry today. We even witnessed the birth of a newly-coined word: "Crisistunity." We're already looking forward to next year. We'll see you all then!